Driving Social Impact through the power of Storytelling

 
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With an authentic approach, we produce purpose driven content utilizing the power of storytelling to drive social impact, showcasing the transformative power of content to change perceptions and make a difference in our communities around the world. 

The only way we change perception is if we change the conversation and the only way that happens is if we have greater representation. It is honestly, that simple. So, while TFA Group is small – we are mighty and we are passion driven because we all deserve to see a path forward

Mallory and Jay (Co-CEO’s) took to their two passions – sports and production - and created an agency and production studio with a simple but ambitious goal:to change the perception of disability in our society through the power of storytelling.

From the release of Mallory’s book LIMITLESS in March 2021, to managing the brands of a number of Paralympic athletes, to creating branded content and commercials for companies and helping them authentically incorporate stories of individuals with disabilities, to award winning original content, we continue to seek out projects and characters that will help showcase the power of sport to change perception.

To date the creations of TFA Group can be found in bookstores, on broadcast networks, streaming giants, digital platforms, at film festivals and in brand campaigns - but there’s still so much more to do.

After all, Mallory knows that stakes couldn’t be higher.“When I was paralyzed I didn’t see a path forward, I looked to a world around me that I didn’t feel represented in - and we all deserve to be seen. It is my greatest desire, whether through my swimming, speaking, writing or role as an executive producer and content creator to do my part to make sure our next generation never has to ask, ‘what about me?’”

 
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IMPACT FILMS


WATERSHED

A  story of self discovery, love and the unwavering determination to prove life is about more than simply seeking to overcome. Through one woman's story we take witness to the evolution that occurs following her watershed moment. Moving through as she creates space to not only survive but turn her perceived tragedy into her strength, she reminds us that at the center of it all love is the force that drives us forward. A journey replete with reminders of the fact that while the degree of one's circumstance differs, a universal truth remains; that too often trauma and tragedy change not only how we are perceived by society, but how we perceive ourselves. It's only when we awaken to the fact that our watershed moments aren't all defining, but rather revealing of the inherent strength that exists within each of us, that we can be brave enough to write our own ending.


Empty Net

USA Sled Hockey’s Journey of Redemption. Premiered on NBCSN during the 2018 Stanley Cup Final and streaming now on Amazon Prime and iTunes!

 

Fresh Tracks

This true-life documentary follows the journey of Paul Leimkuehler, who lost his leg during the Battle of the Bulge and turned his tragedy into a triumph by building his own artificial leg that inspired the launch of his prosthetic business and a ski innovation that revolutionized the adaptive sports community. (www.freshtracksfilm.com)

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The Blind Ascensionist

At the age of 14, Justin Salas lost his vision, but not his inner drive for adventure. This thrill seeker will take us on a journey of learning to navigate our world legally blind, while pushing past any barrier or boulder in his way en-route to becoming a World Champion Climber, who continues to pursue a new challenge at every turn. Through Justin’s narration, viewers will be drawn into his mindset as he navigates through his own physical, mental and emotional barriers, only to find the strength within to push past any “boulders” that have been put in front of him. When Justin lost his sight, climbing helped him build resilience and relationships, as he found his place in the world as a blind, young adult; and now he shows the world how he sees it.

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Recent Work

 
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The World Is Ready for These Stories and We’re Here to Tell Them

 
 
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OUR TEAM

+ Jay Snyder

Jay is an Executive Producer, Producer, Director and Co-CEO at TFA Group. A proven content marketer in the sports, media and entertainment industries. He founded The Factory Agency and TFA Productions and is a Co-Founder of TFA Group. His achievements include Directing the documentary feature, "Empty Net" - USA Sled Hockey's Journey of Redemption, which is now streaming on Amazon Prime and premiered on NBCSN during the 2018 NHL Stanley Cup Finals. Most recent credits include serving as an Executive Producer of "Fresh Tracks," an hour-long feature documentary on the history of an adaptive skiing pioneer and the impact on the Paralympic Movement, which has been selected to 2020 Vail Film Festival, Twin Cities Film Festival and the Denver Film Festival. As part of the production studio, Jeremy leads the development and production of TV, Film and Commercial projects tied to the development and growth of the Paralympic Movement/Adaptive Sports/Disability Rights Advocacy with a focus on changing perception and raising awareness through purpose-driven content and partnerships.
Contact: jeremy@tfagroup.co

+ Mallory Weggemann

Mallory is a Co-CEO/Co-Founder & Executive Producer at TFA Group and a Paralympic Gold Medalist and proven champion both in and out of the pool. Following her paralysis at the young age of 18 in 2008 due to complications from a medical procedure, Mallory returned to the pool, which had been her sanctuary since the age of 7. Within a couple years of hard work and determination in the pool, Mallory quickly rose to International prominence winning an ESPY in 2011 for “Best Female with a Disability,” recording 15 World Records and 34 American Records on the Road to the London 2012 Paralympic Games, where she brought home a Gold Medal and Bronze Medal. Following the 2016 Rio Paralympic Games as a two-time Paralympian for Team USA, Mallory is actively building upon her career outside of the pool as a highly sought-after motivational speaker traveling the globe, contributing writer for CNN & Huffington Post, as well as advocating for disability rights. She’s been featured in “The Current,” a documentary focused on highlighting inspiring individuals with physical disabilities living a life with purpose through their love for sport. n September 2020, Mallory also added “author” to her resume and will release her first book titled, LIMITLESS, which releases on March 2, 2021. With sights set on Tokyo 2020 for her comeback from Rio, Mallory is determined this could be her most successful Paralympic Games ever.

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Do you have an inspiring story to share? Contact Us today!